Corner House was started in 1982 by Mr. Narayan Rao, fondly known as the 'Hot Chocolate Fudge Man' by all ice-cream fanatics in Bangalore, India. The ice cream market has been growing at around 15% year-on-year and is expected to expand further with the increase in number of malls and the ever-growing retail sector.
Hence, it is important to maintain a personal bond with the customers.
Objective:
Organic Engagement using relatable content laced with pop-culture. Social Media posts that tap into the Bengalurean's sense of nostalgia and emotional connect with the long-standing brand.
Death By Chocolate, The Ultimate Killshot
your chocolate sauce, your crispy brownies.
you taste better, I better eat you.
That a death threat or a love letter?
Inspired from Eminem's diss track- Killshot.
(Yes, I'm a fan)
Find the Scoop. Kill it.
An ode to the PUBG fanatics
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